Saadia has worked as presenter, producer and researcher at BBC Radio Bedfordshire, GLR, BBC Scotland, BBC TV/Radio Wales and commercial radio including Red Dragon Radio in Cardiff and Swansea Sound.
Saadia has worked in PR for over 16 years raising awareness of how organisations can work more effectively with the media. For the last five years she has run Shor Communications. She has also offered PR advice, training and mentoring to Charity Comms, Media Trust, ACOSVO and ACEVO, the Association of Chief Officers in the Voluntary Sector and to the Police in Scotland.
Saadia was an active board member for Edinburgh Community Food, a charity tackling health inequalities in low income communities and CEMVO, a charity providing support to Ethnic Minority voluntary organisations. Saadia now works with a base in Hong Kong and London and is ambitious to work with companies and individuals who would like raise their profile and improve their skill and confidence levels to reach their true potential in their community, workplace or business. Saadia can tailor her skills to focus on your requirements.